Özak

Özak GYO

Özak Real Estate Investment Trust partnered with Scope Digital to bring its corporate identity and investor trust into the digital realm. As a REIT traded on Borsa İstanbul, the redesigned website focuses on investor relations, portfolio presentation and corporate transparency, delivering a modern experience that speaks to both individual and institutional investors.

UX/UI Design Web Development SEO Corporate Web Real Estate Investor Relations

Summary

A corporate website redesigned for Özak GYO, a REIT traded on Borsa İstanbul, focused on investor relations and portfolio presentation.
An experience built for individual and institutional investors and analysts, providing fast access to CMB/Public Disclosure Platform filings and financial reports.
In the first six months, investor portal usage grew 3.4x and qualified lead generation increased by 126%.

Challenge

Özak GYO’s existing website had an outdated design and a poor user experience that did not match the company’s portfolio scale and corporate reputation. The regulatory disclosure pages required by the CMB and the Public Disclosure Platform were presented in a scattered structure, making it difficult for investors to quickly reach financial data and annual reports.

Solution

We began the project with a comprehensive UX research phase, conducting in-depth user interviews with individual investors, institutional fund managers and analysts. We built a new information architecture that highlights critical sections such as investor relations, portfolio, news and regulatory disclosures. On the SEO side, we implemented a content strategy targeting real estate investment keywords alongside technical SEO improvements.

Results & Impact

Within the first six months of launch, the investor portal became the primary channel for accessing financial data, with usage growing more than threefold. The number of qualified leads coming through project inquiry forms rose significantly; corporate page views — especially the portfolio and annual report sections — nearly doubled. The strengthened digital presence noticeably improved the company’s position in institutional investor meetings.

Colors

Primary #1B3A5C RGB 27, 58, 92

Secondary #3B7DD8 RGB 59, 125, 216

Neutral #FFFFFF RGB 255, 255, 255

Gallery

Frequently Asked Questions

What work did Scope Digital handle on the Özak GYO project?

Scope Digital handled UX research, information architecture, UX/UI design, web development and SEO. The corporate website was redesigned to highlight the investor relations, portfolio, news and regulatory disclosure sections.

How are CMB and Public Disclosure Platform filings managed on the REIT website?

Regulatory disclosures and financial reports were consolidated into a single, compliant structure that is easy for investors to access. Updates can be made effortlessly by the content team, and investors can quickly reach financial data and annual reports.

What was the impact of the redesign on investor relations?

Within the first six months of launch, the investor portal became the primary channel for accessing financial data, with usage growing 3.4x. Qualified lead generation rose 126% and corporate page views increased 89%, strengthening the company’s position in institutional investor meetings.